TAS LINK SUBMITTED APRIL TOTALS

ISSUING

The current issue of payment cards of TAS Link’s customers in April 2025 increased by 21% compared to April 2024 and by 4% compared to March 2025. The structure of payment systems is dominated by Mastercard with 84% (a significant increase in the structure over the year by 27%)

The dynamics of issuer transactions in April 2025 almost did not change compared to the same period last year and the previous month, but increased by +11% compared to the same period last year

The size of the average check also practically did not change in April 2025 compared to the same period last year and the previous month (-1% and -2% respectively)

In terms of the number of transactions by type of transactions on issued cards the dynamics and structure are almost unchanged compared to March 2025: purchases in POS – 35%, purchases in E-com – 20%, P2P – 44%, cash withdrawals – only 0.2%

The geographical structure of issuer’s transactions remains unchanged from the previous month: 94% of transactions were carried out within Ukraine, respectively, 6% – abroad

The highest value of the average check for issuer transactions is observed in P2P – almost 2300 UAH, purchases in E-com and POS are about 800 and 400 UAH respectively. Monthly dynamics are not very significant

The size of the average check abroad is slightly higher. In April 2025, compared to March 2025, we observe a tendency to equalize these values (dynamics of -2% for domestic check and -11% for check abroad)

86% of issuer’s transactions fall into three categories: department stores, retail stores, and business services. Department stores occupy the lion’s share – 53%. The structure of transactions for the month has hardly changed

In the context of MCC department stores also have a relatively larger average check: more than 2000 UAH against 360 UAH in retail stores, UAH 920 – in business services, UAH 1460 – in other categories

ACQUIRING

The number of transactions of TAS Link’s customers in April 2025 increased by +39% compared to April 2024. Monthly dynamics are almost absent

However, the size of the average year-to-year check in April decreased by -9% without fixing the monthly dynamics

Purchases in E-com occupy a leading position in the structure of acquiring transactions (50%) and have a significant upward trend: compared to April 2024 these transactions added +5% in the structure. POS purchases also increased from 27% to 34% over the year. P2P transactions show a decline in structure

The size of the average check for all types of transactions has a significant upward trend. The largest average check is recorded among cash withdrawal transactions: 10000 UAH, then P2P – 2000 UAH

76% of acquiring transactions fall into three categories: services (28%), department stores (23%) and business services (24%)

In the context of MCC services are distinguished by the lowest average check: about 400 UAH, against 700 UAH in business services and 1330 UAH – in department stores and UAH 1440 – in other categories

E-COMMERCE

The Internet transactions segment grew by +26% year-to-year in April 2025. In the structure of the number of transactions the lion’s share belongs to purchases in E-com (76%). The rest of the segments of P2P transfers share approximately the same shares: Card2Card, Card2Account, Account2Card

In April 2025 compared to the same period last year, we observe an active increase in the use of wallets: Apple Pay – growth from 27% to 34%, G-Pay from 9% to 12%. Accordingly, the share of other methods of card input decreased over the year from 63% to 54%

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